Monica Lewinsky is launching another phase of her anti-bullying effort, making the former White House intern bullied during the Bill Clinton impeachment morass the most visible leader of efforts to reduce toxic online name-calling.
Lewinsky, 45, announced Friday her #DefyTheName campaign launched with a PSA featuring multiple celebrities and stars intended to run during October for National Bullying Prevention Month.
Among those participating: Ahmir “Questlove” Thompson, Alan Cumming, Andy Cohen, Dan Patrick, John Oliver, Kelly Ripa, Lena Dunham, Maysoon Zayid, Olivia Munn, Sarah Silverman and Tony Hawk, Lewinsky said in a press release.
The new PSA, created pro bono by New York ad giant BBDO working with Lewinsky, is aimed at showing victims of bullying that they’re not alone.
The campaign aims to “disarm” the most common type of bullying behavior online and offline – name calling – by highlighting an all-star cast talking about the hurtful names they were called when they were young, contrasted with their success and achievements today.